In an era where the quest for most things ends with a single internet search, and social media portals have become gold mines of potential consumers, acing the digital marketing game has become the #1 priority of every brand. At our digital marketing agency, we identify your pain points and target them heads on through best digital marketing practices. Our expertise from SEO & Social Media marketing, to email marketing and PPC, helps your business reach the pinnacle of digital success.
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Why is Digital Marketing the ultimate online growth hack?
Why is Digital Marketing the ultimate online growth hack?
Allows brands and businesses to reach a wider audience through various channels such as search engines, social media, email, and more.
Offers advanced targeting options that allow businesses to reach specific demographics, interests, behaviours, and locations.
Offers measurable results through various analytics tools that can be used to maximise ROI.
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Search Engine Optimisation (SEO)
Social Media Marketing
PPC (Pay-per-click) Ads
Dominate the digital marketspace
Why choose to work with 152Co.?
We’re a Digital Marketing company helping brands achieve their digital breakthrough with
Answering your not so frequently asked questions
By providing a cost effective way of reaching a wider target audience, digital marketing helps in levelling the playing field for small business. By using targeted SEO strategies, small businesses can easily boost their online visibility and connect with audiences who are actually looking for the products or services they offer. Studying data driven insights can allow these businesses to make informed adjustments to their campaigns to bring in valuable results.
Localization is a fancy way of saying targeting your audience based on their location. By doing this, your digital marketing strategy can be tailored to reach the right people in the right places. Think of it like a virtual bullseye for your brand’s message. By hitting the target, you can connect with potential customers in a way that resonates with them and increases the chances of them becoming loyal fans of your business.
With most people glued to their smartphones these days, making sure your website and ads look slick and snappy on mobile is absolutely crucial. After all, you don’t want potential customers getting frustrated and bouncing off your site like a basketball. So, whether you’re a big brand or a small business, mobile optimization should be right up there on your to-do list to ensure that you’re making the most out of all the digital marketing campaigns you run.
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The boom and the benefit of YouTube influencer marketing
YouTube is one of the most renowned platforms of this generation. YouTube influencer marketing entails YouTube influencers with a huge subscriber base providing an in-depth review of products and/or brands because they pose as experts in their niche. More people start to trust and follow their recommendations as time goes on. As a result, they develop a reputation for sincerity and subject knowledge and rise to the status of influencers. The outcome of the process is that people appreciate and listen to their ideas on the subject. These people start to shape the viewpoints of their followers in their areas of expertise. People ask and look for these influencers’ recommendations while considering purchasing a product.
You can skyrocket brand awareness for your business by seeking YouTube influencer marketing services from a YouTube influencer marketing agency which entails collaborating with niche-specific YouTube influencers for your business.
YouTube marketing services entail campaigns designed to promote a product to the intended audience via YouTube.
The influencers create eye-catching, exciting and informative video content that incorporates your product in a way that it appeals as an asset to your target audience. Video reviews are one of the most excellent ways to promote your product as well. Videos where the YouTuber uses your product and shows the results or shares how it has been helpful are a great way to increase your sales as well.
While other platforms like Instagram are great for influencer marketing, an in-depth product demonstration is best done via a YouTube influencer marketing company.
Why choose YouTube influencer marketing as part of your next online marketing campaign?
- 1 billion hours of YouTube videos are viewed per day.
- Over 30 million people use YouTube every day, and there are 2 billion monthly active users.
- On YouTube, there are 38 million channels that are now active, of which 15 million are run by content producers and 22,000 have more than one million followers.
Confluencr’s YouTube Marketing Services To Boost Your Brand
YouTube influencer marketing services are one of the best tools in a marketer’s toolbox. We as a YouTube influencer marketing agency will design various campaign types based on the objectives of your target audience. The stage in the sales conversion funnel that you are aiming to target will have a significant impact on the type of campaign we curate for your brand.
- Brand Introduction/Awareness Campaigns
We conduct these campaigns to launch your new product into your target market. Brand introduction/awareness campaigns entail content that creates the message of how your new product is revolutionary in its niche. Although the product may not be brand-new, it will be the first time it has been pitched to those specific target audiences.
- Recall Campaigns
We frequently run routine recall campaigns for brands. The main goal of these campaigns is to keep your product in consumers’ minds. This type of YouTube influencer marketing serves to both preserve consumer awareness of the brand and increase sales.
These influencer campaigns are most likely the most prevalent. In a recall campaign, you can use many of the same types of videos as in a branding campaign; you just emphasise how the product can solve a common problem for the channel’s viewers.
For recall, the YouTube influencer marketing campaigns we create are more informative and educational in addition to creating an enjoyable experience for the viewers. The viewers of the video are not particularly interested in your product; they are curious about how it can benefit them and make their lives better which is exactly what we deliver through customised YouTube influencer marketing services.
- Hashtag YouTube Influencer Marketing
Hashtag campaigns are a crucial part of the social media era. Although Instagram and Twitter may be more popular with hashtags than YouTube, there are still hashtags used on YouTube to search and organise videos on particular subjects. For your YouTube influencer marketing campaigns, we create a list of unique hashtags for you.
- Contest YouTube Influencer Marketing
YouTube is identical to every other social media platform. People adore competitions, and they frequently show a lot of interest in those held by their favourite channels, especially if the reward is extremely pertinent to the channel’s target audience.
- Branding YouTube Influencer Marketing
We, as a YouTube influencer marketing agency ensure that your brand’s campaigns don’t become overly commercialised; otherwise, sceptical viewers may soon lose interest and begin to doubt the legitimacy of the influencer recommending your products. We know that most people don’t choose to watch ads, and there may be some overlap between influencer-produced branding videos and paid advertisements.
Why choose Confluencr as your YouTube influencer marketing agency?
For your campaigns, we apply our seasoned skills in public relations, research, branding, advertising, design, and strategic planning. Your brand campaigns won’t just look wonderful; they’ll also be effective.
- Attention To Detail
Our meticulous attention to detail, careful planning of timelines, and skilled project management are what sets our youtube marketing strategy apart from the competition. We are imaginative while paying strict attention to your brief and your budget.
- Measurable Results
Confluencr is one YouTube influencer marketing agency in India that is known for its result-oriented approach. We ensure that the influencer and your brand’s personality shine through in the campaign videos which is the number one way to enhance conversions. People buy from people they trust, and we develop that trust by connecting with them emotionally.
According to recent research, for general businesses and professional services, bringing people to a landing page with a video of a YouTube influencer describing the product or service is highly effective.
Being India’s largest YouTube influencer marketing company, we have years of expertise and experience in curating effective Youtube influencer marketing campaigns. You can rely on us to stay updated with current algorithm changes, the addition of new social media tools, and adjustments to the features of YouTube so that you don’t miss out on any opportunities for growth.
In addition to the experience and expertise, we have also built our communication and a trustworthy relationship with a vast network of influencers which enables us to negotiate the best pricing for your campaigns.
- Accurate And Prompt Reporting
When analysing influencer content, we have access to both sponsored and organic viewpoints. It is critical to identify the Influencers that are organically driving your brand’s KPIs because those are the Influencers that should be targeted for upcoming promotions. Additionally, understanding which pieces of content are converting via engagement and other metrics gives us greater direction for future content creation.